Cameras and production at the venue create the live programme feed.
Live Streaming Production
From the on-site live feed to a finished broadcast.
Your on-site broadcast company captures the event and sends the live contribution feed to Stream Digital. We receive it into our decoder, bring the decoded video and audio into our production environment, build the complete live programme and deliver the finished stream to your audience.
The Complete Workflow
We take over once the live feed leaves the venue.
The on-site broadcast company remains focused on capturing the event. Once their encoded live contribution feed reaches Stream Digital, our workflow takes over — decoding the signal, producing the broadcast, adding the presentation elements you require and delivering the final programme through the live-streaming infrastructure to your branded platform.
01
Receiving the Live Feed
The handover from the venue to Stream Digital.
The event is filmed by the on-site broadcast company. Their live output is encoded for contribution and sent to Stream Digital, where it is received by our decoder.
The decoder converts that incoming feed back into production-ready video and audio. From there, the signal is brought into our live production environment, where we can take control of the programme presentation.
Clear division of responsibility
The on-site team captures the event. Stream Digital handles the production, presentation, streaming delivery and viewer experience from the point the live feed reaches us.
The live feed is encoded and sent from the venue to Stream Digital.
We receive and decode the feed into usable live video and audio.
The decoded signal enters our live production environment.
How It Works
One connected route from venue to viewer.
From the moment the on-site contribution feed reaches us, each stage is managed as part of one live workflow.
Live Feed Arrives
The on-site broadcast company sends its encoded live contribution feed to Stream Digital.
Decode
Our decoder turns the incoming feed back into production-ready live video and audio.
Production
We build the programme, adding graphics, scoreboards, video inserts and overlays when required.
Stream & Distribute
The finished programme is sent into our live-streaming infrastructure for reliable delivery at scale.
Your Audience Watches
Subscribers and PPV customers watch the live event through your branded streaming platform.
02
The Production Layer
The live feed becomes a complete broadcast.
Once the decoded pictures and audio enter our production environment, we can build the live programme around the event. This is where the incoming feed becomes a polished, branded broadcast rather than simply a raw camera output.
The production can be configured around your organisation and the event. Elements can be prepared in advance and triggered live by our operator at the appropriate point in the programme.
Display scores, clocks and other match or event information within the live picture.
Open the stream with branded content and use prepared video while viewers wait for the event to begin.
Keep viewers engaged during breaks with pre-prepared features, interviews or promotional video.
Add lower thirds, sponsor graphics, information panels and other visual elements when required.
03
The Finished Programme
The finished production becomes one broadcast-ready output.
The finished programme contains the live pictures, audio, graphics and video inserts together. The audience receives one consistent stream rather than a collection of separate production elements.
- Consistent presentation from the opening screen to the final whistle
- Branding and graphics built around your organisation
- Live action and scheduled video content combined in one programme
- A broadcast designed for subscribers, members and PPV audiences
Streaming Delivery
From our production output to your viewers.
Once the final programme has been produced, the stream enters our delivery infrastructure. The distribution layer handles the live ingest, delivery to viewers and the playback path into your branded Stream Digital platform.
Final Programme Feed
The completed live programme is output exactly as your viewers should see it.
Live Ingest & Processing
The feed enters the streaming infrastructure where it is prepared for reliable online delivery.
Content Distribution
The live content is distributed through the delivery network, with playback and access controls applied where required.
Your Branded Platform
Subscribers, members and PPV customers access the event through your own Branded Stream Digital-powered platform.
Live Monitoring
The live service can be monitored throughout the event so issues can be identified quickly.
Controlled Playback
Viewer access can be tied to the platform's subscriber, membership or PPV entitlement.
Resilient Delivery
The delivery architecture is designed around dependable live playback and continuity for viewers.
Live Event Support
Customer Support →
We are there after the stream goes live too.
Our customer support team can assist viewers with streaming, platform access and billing issues, helping reduce pressure on your own staff during busy live events.
Talk to Stream Digital
Want to build the complete live workflow around your events?
Tell us how your on-site broadcast company delivers the feed, how you want the live programme to look and how your audience should access it. We can design the production and streaming workflow around your organisation.